The Employee Advantage

In The Employee Advantage, behavioral economics expert Stephan Meier offers a strategic roadmap for transforming organizations from customer-centric to employee-centric — a shift essential for lasting success. In the wake of the Great Resignation, global worker strikes, and post-pandemic challenges, businesses must recognize that employees are not just resources — they are stakeholders.

Meier argues that employees deserve equal, if not greater, attention than customers. The same behavioral insights that once fueled customer loyalty can now drive employee engagement, retention, and performance. Drawing on real-world case studies from companies like Costco, Best Buy, DHL, and Quest Diagnostics, this book shows how employee-first cultures are winning in today’s competitive landscape.

You’ll learn:

Why employees, like customers, value more than just money.

The two essential mindset shifts needed to become truly employee-centric.

How enhancing the employee experience boosts innovation, productivity, and profitability.

The Employee Advantage is a timely guide for leaders ready to future-proof their business by investing where it matters most — their people.